Next Generation in Cosmeceuticals
At Skinbotanics we believe in getting results without sacrificing safety. Our choice of active vitamin C, magnesium ascorbyl phosphate (MAP) is one of the most preferred form of vitamin  C by the dermatologists and the American Academy of Dermatology for its safety, stability and efficacy. 

It is widely considered better tolerated than L-ascorbic acid, and has been proven effective in stimulating collagen synthesis with less risk of skin flare-ups to those with sensitive skin.

Magnesium ascorbyl phosphate  has been tested  in 11 separate clinical trials to regulate collagen synthesis to nearly the same degree as L-ascorbic acid without the instability or the likelihood of skin irritation more common to serums using LAA.

In other studies MAP was proven effective in the treatment of hyperpigmentation such as Melasma, penetrating deeper than LAA and other vitamin C derivatives, where it has been documented to be at least ten times more effective than sodium asorbyl phosphate (SAP) in collagen production, and possibly more effective in UV ray protection while reducing hyper-pigmentation (melanogenesis). 

Furthermore, MAP has clinically demonstrated photo-protective properties against skin inflamation from sunburn, even following significant UVB damage to the skin.

(Journal of Skin Pharmacology Society, June 1993, J American Academy of Dermatology Jan 1996, J of Photochemical Photobiology July 1996.)